Category Archives: Entrepreneur

Why November 24, 1859 is the most important day for any entrepreneur:

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On November 24 1859, Charles Darwin’s book The Origin of the Species was published and, along with that, the theory of evolution was presented to the world. Since that book was published, we have gone to the moon, learned to fly, created the car, connected the world with technology and
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The difference between Low-Ticket and High-Ticket Businesses:

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I was speaking to a client this morning who has just done a very big low-ticket launch and is working with me to create a high-ticket product. I gave him a simple analogy that he urged me to share with everyone: Low ticket products are like running on a treadmill
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The Webinar Attendee Avatar:

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The most common reason why webinars do not convert is because the webinar creator has not identified the right webinar attendee avatar or, in most cases, doesn’t even know that there are 4 key webinar attendee avatars to begin with. (An avatar is essentially the personality type that the majority
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How to make your Webinar as Popular (and Successful) as Game of Thrones:

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Whilst talking to a client today, I shared with them the different 2 types of webinar: 1) The Discovery Channel documentary type webinar where you TEACH rather than inspires – and like a Discovery Channel documentary, you get a lot of praise and kudos for sharing such great knowledge, but
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The Big 5:

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Today, I’d like to share a very timely Goal-Setting tip that I learned from Robin Sharma. Whenever someone goes to Africa on Safari, they are always on the lookout for the Big 5 – African lion, African elephant, Cape buffalo, African leopard, and White/Black rhinoceros. Needless to say, they will
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The Journey of an Entrepreneur!

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The reason I’m writing this is to give you an idea of what a journey of an entrepreneur really is, as opposed to what it’s made out to be and, in the hope, that it inspires, fuels and supports fellow entrepreneurs out there. Have a good product/ service: The key
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What Spinoza taught me about business (and life)…

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When I was starting out in business, I often suffered from ‘shiny object syndrome’ which basically meant I would go after the new idea or the big opportunity everyone was talking about. I soon realised that the big opportunity or new idea wasn’t as great as it was said to
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